INSPIRATION: THE LIFEBLOOD OF ARTWORKS

Art delights, shapes worlds, reveals meanings, brings balance, invites introspection. It is never the same, even if it takes up ideas that have been highlighted throughout history, which it constantly transforms and takes to new and different conceptual levels. Always new and old at the same time. Art has always guided mankind. It is so natural – it springs from it and always returns to it. The aesthetic vibration resonates in the soul.

Since the launch of the INSPIRATIO concept, the essence of our brand architecture has been to add value by exhibiting, promoting and valorising the creations of Romanian artists: various handicraft products, music, history, artistic creations.

From this continuous search, we have expanded our portfolio under the umbrella of INSPIRATIO to build another bridge of dialogue between contemporary art and the public, a historical space in a modern key.

That’s how we opened the INSPIRATIO Gallery: INSPIRATIO by art – also here in the heart of the city, with direct access from the INSPIRATIO Gift Studio. A multi-purpose space, in the historic building that once housed Johannes Honterus’ library, to exhibit the talent and work of contemporary artists, but also for other types of events, inspirational activities, through INSPIRATIO by events. A perfect blend of art, science, learning, networking and sharing.

We offer artists the opportunity to contextualise and enhance their creative power.

As part of this approach to promoting and publicising artistic creation, but also out of a desire for interaction between people, we offer those interested a modern, flexible, modular space where they can organise openings, exhibitions, special events or workshops, creative workshops, book launches, courses or mini-conferences.

Through this space, we offer a fluid image of everything that represents today’s modern artistic production, we are a nucleus of social and spiritual vitality, an interface that serves to exhibit works to the public interested in broadening their cultural horizons, to admire and/or purchase art.

This presence is permanent, it accompanies every other approach, every presence in the hall.